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“Video allows us to tell the great stories of our customers, rather than our own. Great marketing starts with great stories. Be unique, inspire, and connect.”

– Bo Dietrick

Most Recent Posts

Healthcare Marketing Videos

Elevating Healthcare Marketing and Outreach with Professional Video Production

In an era where digital media dominates, healthcare organizations must leverage powerful communication tools to stand out. Professional video production offers an unparalleled medium for healthcare marketing and outreach, combining visual appeal with effective messaging to reach and resonate with potential patients and partners. Here’s how professional videos can transform healthcare marketing and outreach efforts. The Strategic Importance of Video in Healthcare Marketing Video has become a central pillar in modern marketing strategies across industries, and healthcare is no exception. With the ability to convey complex information succinctly and engagingly, video can significantly enhance visibility, engagement, and trust—key elements in

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September 25, 2024
Healthcare institutions

Revolutionizing Healthcare Recruitment: The Strategic Role of Video Production

Recruiting top talent in healthcare, be it doctors, nurses, or support staff, is more challenging than ever in today’s competitive job market. Healthcare institutions not only compete for patients but also for skilled professionals who are in high demand across the globe. Video production offers a dynamic and compelling tool for these institutions to showcase their environment, culture, and unique advantages. Here’s why video is becoming indispensable in the recruitment of healthcare professionals and how it can significantly enhance recruitment strategies. Why Use Video for Healthcare Recruitment? ● Showcasing the Workplace Environment: A video allows potential candidates to visually experience

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September 5, 2024
Healthcare Testimonials

The Power of Story: How Video Enhances Patient Testimonials and Case Studies in Healthcare

Let’s talk about something that’s truly transformative in healthcare communications: patient testimonials and case studies captured through video. If a picture is worth a thousand words, then a video must be worth millions. In the healthcare sector, the stories of patient experiences and successful outcomes are not just marketing tools; they’re powerful narratives that can inspire hope, build trust, and even guide decision-making for prospective patients. Here’s why embracing video for patient testimonials and case studies is more than just a good idea—it’s essential. Humanizing Healthcare Through Video Healthcare can often feel impersonal—a maze of treatments, diagnoses, and protocols. Video

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August 28, 2024

The Power of Visual Storytelling: Why Manufacturing & Logistics Industries Must Embrace Creating Stunning Videos to Enhance their Brand

Introduction In the fast-paced world of manufacturing and logistics, where precision and efficiency reign supreme, the importance of branding and storytelling often takes a backseat. However, in an era dominated by digital media and online presence, businesses in these industries can no longer afford to neglect the power of visual storytelling. In this article, we’ll explore the pivotal role of visually stunning videos in redefining the narrative for manufacturing and logistics companies. From enhancing brand identity to showcasing complex processes, we’ll delve into the compelling reasons why these industries must leverage the art of videography to convey their stories effectively.

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April 9, 2024

Why Choosing the Right Video Production Company is Crucial for Restaurant and Bar Owners

In this competitive market, grabbing consumer’s attention is key. And what can be a better way than investing in top-tier video production? High-quality visuals can influence many customers. A top-notch video with greater sound quality and editing can showcase the ambiance, cuisine, and unique offerings enticingly. Therefore, restaurant and bar owners must understand the imperative of hiring the best NJ video production company to create compelling video content that sets their brand apart from the crowd. Capturing the Atmosphere: A top-class video can capture the whole ambiance and the real vibe of a restaurant or bar accurately. Through high-level cinematography,

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April 8, 2024

Postcreatives Helps Sell Hundreds of New Homes

Recently, Postcreatives has partnered with one of our most exciting clients to date: Pulte Home Group. Pulte Home Group is a real estate developer and parent company of Pulte Homes, Centex Homes, and DelWebb Homes. After seeing one of our optimized videos on YouTube last year they recognized the unique visual and artistic style in which Postcreatives produces our videos. After a trial run of around thirty videos in a three month span, Pulte Homes awarded Postcreatives our largest contract to date. Now Postcreatives is proud to say that we have become the exclusive video production company for Pulte Home

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December 22, 2023

Built to Honor – Postcreatives Gives Back!

Working with PulteGroup, along with their partners Operation FINALLY HOME, Postcreatives has recently completed work with the Built to Honor program—our proudest accomplishment yet. Over the course of a year, Postcreatives followed the story of Staff Sergeant Mario Murray, a retired United States Army Veteran, and his family as they were chosen to receive a mortgage free home courtesy of PulteGroup’s Built to Honor program.The Built to Honor program was started in 2013 with a simple goal: give disabled veterans and wounded warriors a place to live—mortgage free. After partnering with Operation FINALLY HOME, a nonprofit national organization dedicated to

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December 22, 2023

What You Need to Know About Video SEO

Video production is just one part of a larger video marketing strategy—Video Search Engine Optimization is another vital part that will help give your investment legs. Video Search Engine Optimization, Video SEO, or vSEO is a video-specific optimization that focuses on search optimization for video content. When embedding videos on your website, blog, or YouTube channel, it is extremely important that you optimize these videos to your business advantage. With vSEO you can easily boost the online visibility of your business, attract more targeted traffic, and eventually improve your sales. How Does It Work? …videos are 53 times more likely

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December 22, 2023

Get More Views and Sales with Real Estate Videos

America is a mobile society. The days when a couple got married, bought a house, settled down, and raised a family without moving are long gone. The average worker in the U.S. can expect to move more than 10 times. While some moves may simply be across town, more are to completely new cities or states. Moving is a stressful time. A new job, coworkers, schools, doctors—the list goes on seemingly forever. At the top of the list is finding the right house to make a home. Every city has plenty of real estate agents to choose from to ease

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December 22, 2023

Want Your Business To Compete on a Higher Level? Here’s how…

By now, most businesses know the importance of using video to market their products or services. An engaging video is more likely to capture the attention of a busy person than the same content written as a blog post. However, the differences in the way videos are made can make a big difference in whether they go viral or simply sit on a website, not getting many plays. Knowing the differences between cinematography vs. videography can help companies decide which option is right for them. Videography Videography is a term used for the process of making videos. Nearly anyone with a

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December 22, 2023

Do you have a product to sell? Videos Offer a High Return on Investment!

Thousands of new products are launched every business day… Most either fail or have only modest success. Those making a splash in their market niche usually do so for one of two reasons. Either the product fills a void or crucial need, or the company uses the right marketing technique to ensure success. Most successful new products fall into the latter category.Most larger companies have in-house marketing groups whose job is to formulate and execute a strategy for new product introduction, as well as to continually update and promote existing ones. Established brand names with widespread or universal recognition often

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December 22, 2023

This One Simple Tactic can increase Your Brands Recognition by over 100%

Optimizing a website and marketing online are essential these days if business owners want their websites to be easily seen by potential customers. When it comes to properly marketing websites, video marketing is one of the top techniques to use. This can help a business gain an incredibly high return on their investment as videos are favored by search engines and are shared and viewed far more often than text content. They can even double the potential click-through rates and help impact buying decisions. Video marketing is surging in popularity due to many studies showing just how effective it is.

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December 22, 2023
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