9 Ways Small Businesses Should Use Video
For years, we’ve been hearing about how video will become the dominant form of marketing. Well, the future has arrived. According to Social Media Today, video represents 80% of all internet traffic. It’s no surprise, then, that 90% of customers rely on videos to help them make buying decisions. In the right hands, this type of content can be very persuasive. This is the main reason why using video for small business marketing is a great choice. It builds trust, boosts conversions, and appeals to mobile users. Most importantly, video provides a good return on investment. Of course, incorporating video into your marketing plan is far from an easy