Maximize your websites impact
with our video marketing
Postcreatives partners with expert website developers and works with their clients to enhance the potential of their websites by providing custom video and photography assets. Our philosophy is this: purpose-driven, website-focused videos paired with the latest and greatest websites enable every business to maximize their combined return-on-investment by providing more reasons for potential customers to stay on your website, learn more about your brand, and want to engage with your company.
Increase visitor engagement
If you're looking to quickly engage your website visitors and entice them to spend time on your site, your website has to make an impression quickly. In this case, you're going to want to maximize how you utilize the valuable real estate on your pages, or what is known as "the fold": typically the part of the page which is visible without scrolling.
Here are two examples of how we can accomplish this with video...
Decrease bounce rates
Video is one of the most foolproof ways to keep people on your site. According to Social Media Marketing giants Digital Sherpa: 80% of website visitors watch a video! In an ideal world, the best way to leverage this fact would be to feature a video on every single page—explaining your products/services, demonstrating your values, showing previous work, or even focusing on your company's unique culture. But we realize that's not always the most practical option, so consider these options as optimal areas to allocate a portion of your marketing budget.
Websites are a growth tool. Whether you're trying to bolster your customer base, increase your subscribers, or recruit new talent, your site is a critical component of generating conversions. In the highly competitive field of online marketing, if you're looking to up the ante, consider putting a video on the following 4 types of pages.